According to the International Fragrance Association UK’s (IFRA UK) experts, key fragrance fashion trends for 2013-2014 include: Authenticity and the great outdoors – natural, green and woody notes Kitsch fruity and gourmand fragrances – tangerine, strawberry, wild cherry, pink grapefruit and raspberry Gothic romantic – scents reflects jewel – toned colors: rich red roses, black […]
This week Shimansky, South Africa’s premier platinum and jewelry specialist, unveiled their new Tygervally Store. Perfume Power had the privilege of sharing and advising about the very sought after My Girl Perfume by Shimansky! In the lead up to the event I had the opportunity to meet with Mr Shimansky, to discover The Story around […]
Fragrance Jewelry is new in South Africa and many are unaware of these beautiful accessories. Fragrance Jewelry goes as far back as the 17th century when solid perfume was placed in a pomander, a ball or casing at the end of a chain. Traditionally used for medicinal purposes and to fend off bad odors. As […]
I had a very special client visit me on the ‘hunt’ for what she called a weekend perfume. I asked her what that meant for her and was intrigued at how intentional she was. She stressed that the perfume needs to be fun, happy, versatile and not too heavy. As a reader I would love […]
I have been fascinated at the resurgence of Solid Perfumes in the last few years. Estee Lauder became iconic with their beautiful collection of Perfume Solids from approximately 1997, every year launching a new limited edition. The packaging, in a compact form was usually adorned with colorful crystals. Unfortunately in South Africa we have very […]
Perfume bottles are the carriers of the most magical, sensual and delightful liquid. Before glass blowing; perfume was stored in alabaster, presious stone and metal. It is not surprizing that 25% of our buying decisions are based on the colour, design and textures used in the manufacturing of the perfume bottle. Aligning customers to a […]
Lately, on quite a few occasions I have been asked,“What is the right age for my daughter to be wearing perfume?“. This is a very interesting question leading me to do some research that I would like to share. We have all been socialised very differently when it come to scent. Some of us have […]
A day for future brides to feast their eyes on everything that could possibly matter to a bride! Your dress, food, venues, make-up, photography and then of course your perfume. I so often hear people say, “if only I had known about” or “I should have rather”. The 4th & 5th of May will prevent any regrets! Lots to see and buy.
If you think perfume’s only place is behind the wrist or ear, take another sniff at that drink you just ordered. Scents are starting to show up in martinis, margaritas and much fancier concoctions, thanks in large part to Mandy Aftel, a former psychotherapist who now makes edible and potable perfumes.