Compliments follow in the path of a remarkable perfume.

What is it that causes one perfume to linger in the mind and another to simply disappear in the slightest breeze? Author Bois de Jasmin, Victoria Frolova, writes about what causes a scent to elicit compliments. Perfumer Sophia Grojsman was returning home one evening when she noticed a man following her. As she quickened her […]

The Harlot of Perfumery

“The tuberose, with her silvery light, that in the gardens of Malay is called the mistress of the night. So, like a bride scented and bright, she comes out when the sun’s away” – Thomas Moore The Aztecs discovered the tuberose as far back as 1519; described as one of the earliest cultivated plants. The […]

The influence of fragrance on people

“The human sense of smell is often seen as insignificant, dismissed as a distant also-ran to our keen eyesight or sensitive hearing. But this sense is keener and more influential on our species than many people realize.” – Josie Glausiusz According to Fragrance Psychologist Dr. Joachim Mensing fragrance and perfumes are offers for personal transformation; […]

Discover the fragrance notes for a sublime sun-kissed scent for spring

 “And the birds sang their songs of love. And the flowers serenaded with their sublime fragrances. And the whole world fell in love in spring!” ― Avijeet Das Spring evokes a mood that makes me feel uplifted, inspired and even goal orientated. It signifies the beginning of something new and exciting. Offering a zest for life; […]

Scent Sense – Lily of the Valley

“Some believe Lily of the Valley brings a return of happiness.” – Vanessa Diffenbaugh Lily of the Valley has inspired poetry, legends, festivals and traditions. In France there is a Lily of the Valley Festival celebrated on the first of May. It is associated with love, tenderness, innocence and faith. Not surprizing considering how delicate […]

Download our free e-book. Perfume 101 – Your Ultimate Perfume Guide will catapult you into a new, fragrant journey.

In Perfume Power’s new, free e-book you can explore some of the most basic cornerstones of creating your own aromatic fragrance through a comprehensive perfume guide. Wearing the right perfume means that you leave a little piece of yourself behind long after you have left the room. You can choose between a balanced mix of […]

Scent Sense – Peony

“The fattest and most scrumptious of all flowers; a rare fusion of fluff and majesty”. – Henry Mitchell The peony flower has a remarkable reputation for boasting the best bouquets; particularly wedding bouquets. Known in China as the flower of riches and honor, embodying romance and prosperity. They signify a happy marriage and are used […]

Think of your perfume as a form of adornment

“After women, flowers are the most lovely thing God gave to the world” – Christian Dior I believe what Christian Dior was trying to say is that all flowers are distinctly beautiful and unique in their own way, and that’s like women too. Expressing different colours, shapes, and sizes. These flowers flourishing at different times […]

Dazzle foes into friends by demonstrating fragrance with flair.

How do you respond to a perfume demonstrator outside a store?  With happiness and anticipation, or pure avoidance behavior? The initial intention being to entice and lure a customer to try something new and stray from their signature scent! I however find myself and research has shown that it more often has a negative effect […]

The most satisfying lingering scent.

“In the company of sandalwood even thorny trees and wild weeds smell like it” – Chokha Mela Having visited Indonesia, Thailand and Zanzibar, it was impossible not to be confronted with the rich, sweet, milky and soft classic oriental note of sandalwood. The streets were lined with elegantly carved doors, and sandalwood souvenirs filled almost […]