Author Archives: Diana Rankin

Would you share a unisex perfume with your partner?

There is an impacting trend rising in the fragrance industry where gender boundaries are being blurred. Terms such as gender neutral, unisex and fragrance convergence making the headlines. Comments such as boy meets girl in perfume marketing is popular and must make us ask the question what classifies as a male or female perfume? Where […]

International Fragrance Week – Your chance to win 2 tickets!

Perfume Power is hosting The Art of Perfume Making Workshop on 24 March 2018. This workshop is in celebration of International Fragrance week. A time to appreciate the benefits and beauty of scent. As part of this celebration we are running a competition where entrants have an opportunity to win 2 tickets to this workshop! […]